CHILI’S MOTMC
As long as Chili’s has had their Margarita of the Month special, there’s been a loyal crew of fans who congregate to the restaurant each month for the latest seasonal release. And now, Chili’s is bringing this group together with the launch of the Margarita of the Month Club.
Chili’s Margarita of the Month Club merch features an assortment of colorful crewnecks, polo shirts, crescent bags, snapback hats and more. And fans are already eating up—or more appropriately, drinking up—the collection. “I’m glad someone is finally getting the message that white tees with logos are not the kind of merch we’re trying to shell out money for.” – Danielle Harling, LUSHWORTHY. Thanks Danielle, my exact sentiment when designing the collection.
Agency: It’s Advertising Time, CCOs/Creative: Matt Sorrell and Jon Marshall, Naming/Graphic and Merch Design: J. Collins, Producer: Chris Capretto, Director/Photog: Marie Schuller, DP: Pau Muñoz, EP: Jenni Sprunger, Line Producer: Emma Cairns, Production: Ridley Scott Associates, Rebolucion, Editor: Fred Fouquet, Colorist: Dimitri Zola, Post: TRAFIK, Sound: Field Day Sound, Executive Producer: Leslie Carthy, Mix: Noah Woodburn, Client: Chili’s Grill & Bar
